“SIG is seasoned and extremely professional and has provided seamless continuity. They have been instrumental in our ability to provide the same quality of service to our students and faculty.”
Shaping brand comes from repeatedly aligning everything you do and say as an institution to the market position you have chosen.
Institutional Marketing services are provided by RHB, a division of SIG.
“SIG is seasoned and extremely professional and has provided seamless continuity. They have been instrumental in our ability to provide the same quality of service to our students and faculty.”
“Thanks to our partnership with RHB, Auburn University has engaging portals that showcase the Auburn experience. RHB’s research methodologies, Circles of Influence, and a Coherence Inventory, provided invaluable insights, ensuring the portals are not just functional but also address procedural challenges. They guide students through confusing processes while threading in messaging of what it means to be part of The Auburn Family. Both our visit and applicant experience portals not only captivate prospective students but also make the journey both informative and inspiring. Our portals are high-touch and highly personalized, ensuring every interaction invites students to become part of the Auburn Family.”
“I have relied on RHB to assist me and my team for nine years, and across two different schools. RHB constantly delivers best-in-class technology, analytics, creative and consulting. I can honestly say that RHB truly cares about the success of their clients. My partnership with RHB has substantially increased the bandwidth, depth, and breadth of my Division. Deeper than that, RHB takes mission seriously, and hires amazing, talented, and conscientious leaders.”
“I was impressed by RHB’s expertise in marketing team structure and cultural assessment. This led me to advocate for an investment from our leadership in a process that could guide the optimal resourcing of MarCom to support our transition and growth into a university structure. The thorough and professional process by RHB produced insightful recommendations that were well-received by our president’s cabinet. As a result, our Marcom division is now embracing a new identity as strategic partners, moving beyond traditional service providers.”
“The RHB team that lived and breathed the Lasell experience during their research truly looked under every rock to best tell our story. RHB did a great job of learning how the institution’s history runs through our students of today, and how we can attract new students through our story. In their words, they truly learned our DNA.”
“Not only did they help us with the implementation, but they also helped us streamline some of our processes by leveraging their experience with other institutions. We are thankful for our relationship with SIG and will continue to utilize them for ongoing support and projects. We already have our next project with them scheduled to launch this summer.”
“Our ability to integrate data from a common application system with our CRM (Slate) was a milestone that we achieved largely due to our partnership with SIG. We have benefitted many times from our consultant’s knowledge, expertise, and support, both during and after engagements.”
“A seamless roll-out occurred on the same weekend the entire university was directed to all remote operations. That we succeeded in such a comprehensive upgrade of our Banner system over a single weekend with no disruption is an exceptional result.”
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